(Reuters) U.S. children and adolescents see so much soda ads than ever before, with blacks and Hispanics are a prime target, as marketers have developed online, according to a study released on Monday.
Report from the Yale University Rudd Center for Food Policy
“Our children are being attacked by these drinks that are high in sugars and low in nutrients,” said Yale Kelly Brownell, co-author of the report. “Their marketing Company in a very aggressive manner.”
Children and adolescents exposed to full-calorie soda commercials doubled from 2008 to 2010, driven by increased from Coca-Cola Co. and Dr. Pepper Snapple Group Inc., the report found.
Children exposed to 22 percent fewer ads for drinks PepsiCo Inc. ‘s sweet, she said.